2019 Imperatives Webinar Series: Imperative Two: Integrate Your Technology Stack
Original Presentation Date
Apr. 16, 2019
With a well-defined people-based customer strategy in-hand, you have a roadmap for change. Integrating your technology stack is the first milestone on that roadmap – the turning point where people-based marketing stops being a philosophy and becomes a real-world path to creating meaningful interactions with your customers. During this webinar, Merkle’s Chief Technology Officer and Executive Vice President, Matt Mobley, will outline the three primary components of an integrated technology stack and explore how an integrated data platform can power agility and innovation within your business.
How Retailers Can Leverage Email for Mother’s and Father’s Day to Connect with Consumers in an Uncertain Time
This year, with COVID-19 impacting so many businesses and consumers, retailers with an online presence have a unique opportunity to connect with consumers to help fill a very real need for consumers. With these two holidays right around the corner, it’s time to tighten up your email strategy in advance of the holidays.