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Centralize Your Analytics and Get Solid Insights. Fast.

Original Presentation Date

Nov. 05, 2019

Key Takeaways

  • How to better interact with your data and draw insights on a whole new level

  • Learn about Merkle’s Archie solution, the ideal centralized, web-based reporting and analytics environment 

  • Find out how you can make the jump from go-live to actionable insights in a matter of weeks

Detailed Overview

Consolidating your marketing data, drawing insights, and implementing a single source of truth quickly, securely, and accurately are the most common struggles in understanding how your marketing is performing and what your next optimal move is.

Archie is a centralized, web-based reporting and analytics environment that allows you to move beyond these barriers and explore your data in a way you never have before. Whether you want visibility into multi-touch attribution, an interactive scenario planner, or fundamental reporting, Archie guides your data-driven decisions so you can feel much more confident about them.

Presenters