Digital Bowl Post-Game Report

Original Presentation Date

Feb. 06, 2018

Key Takeaways

Merkle’s annual Digital Bowl Report evaluates how well Super Bowl advertisers supported their ad campaigns across the main digital channels — social media, paid search, SEO, and digital media/display.

Presenters

Detailed Overview

Merkle’s annual Digital Bowl Report evaluates how well Super Bowl advertisers supported their ad campaigns across the main digital channels — social media, paid search, SEO, and digital media/display.

In our Post-Game Webinar, we’ll review how well the 2018 advertisers ran their playbooks. We’ll highlight specific cases from each channel, providing you with real examples of how brands have best leveraged digital marketing to support traditional media buys. Beyond the big game, attendees will walk away with actionable insights into how to use digital to support their marketing initiatives.