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Google Ad Tech: Digital Maturity through Media Activation

Original Presentation Date

Feb. 24, 2021

Key Takeaways

Detailed Overview

Google Marketing Platform lets marketers reach digital audiences on a whole new level, Google’s ad tech platforms offer marketers a chance to take control of campaigns and work smarter with end-to-end campaign management tools while moving their organization towards digital maturity.

Merkle and Cardinal Path digital marketing experts are joined by Google to explore these essential platforms and arm you with a strategic approach to this often fragmented ad tech ecosystem.