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How to Crush this Year’s Holiday Season

Original Presentation Date

Oct. 02, 2019

Key Takeaways

Join Merkle for a webinar where Anne-Marie Schaffer, EVP, GM, Retail & Consumer Goods Practice; and Catherine (Cat) Jolly, Director, Marketing Strategy; will provide a deep-dive into:

  • The top 5 marketing trends for the 2019 holiday season
  • Examples of how leading marketers are tackling these trends
  • Quick wins for you to integrate into your 2019 holiday marketing plans

Detailed Overview

It feels like every year holiday shopping begins earlier and earlier. According to the NRF, 39.7% of consumers will start their holiday shopping by October—and some of you have already started activating campaigns to reach those early-bird shoppers! But if you’re like most retail marketers, you’ve laid out a solid strategy and you’re tying the bow on top of those holiday marketing plans. To help you optimize those plans, our retail experts have done the research and identified the top 5 holiday trends marketers will see this year and how you should respond—think of it as our little gift to you.

Presenters