How do you tie in different initiatives and technologies to drive success?
How do you make your marketing more repeatable with Marketo and accompanying technologies?
You have Marketo. Now what? Join Digital Pi, A Merkle Company to figure out your next steps.
Over six sessions, designed for marketing operations professionals who live in Marketo, Digital Pi and guest speakers,will deep dive into everything from Marketo tips & tricks to advanced data and insights for scoring and routing:
Marketo Tips: Thinking outside the lines
Funnel of Love: From attraction to happily ever after
Case Study: Getting the most from Marketo in a demanding global environment
Get in front of in-market buyers with intent data nurtures
Operationalizing Webinars: How to use ON24 engagement and data for Marketo campaigns
Quickly Pivoting Your Loyalty Programs and Promotions in a Pandemic
Consumers’ preferences, attitudes, and behaviors are heavily influenced by social, economic, and political factors. Marketers must often deal with sudden shifts in these areas; however, the COVID-19 pandemic has significantly affected almost every aspect of our lives in unprecedented ways.
During COVID-19, it’s even more critical that ABM marketers are data-driven and focused on increasing the impact of every dollar of their marketing spend. In this webinar, we will enable ABM marketers to identify the right data sources and signals to use across their marketing activities, from identifying accounts and measuring engagement, to optimizing your performance for conversion.