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The Pulse of Customer Engagement (Q1 2020)

Original Presentation Date

Feb. 19, 2020

Key Takeaways

Detailed Overview

After over 30 years of being entrenched in our clients’ CRM aspirations and achievements, there’s certainly no pretending that customer engagement is easy. It requires the orchestration of strategy, data, advanced analytics, technology, campaign executions, and performance management.


In this webinar, we'll explore the findings in our Customer Engagement Report with contributors Matt Mobley, Alex Yoder, and Jose Cebrian. We'll walk you through the analysis of marketing statistics and trends highlighted in the Q1 2020 report, talk about barriers to personalization, and cover the cross-channel journey to better personalized experiences. We will also have a live Q&A.

Presenters