The Return to Travel: Rethinking Audience Strategy in the New Norm
Original Presentation Date
Jun. 18, 2020
No consumer industry has been as dramatically impacted by COVID-19 more than travel and hospitality. Though there's a tremendous desire to return to travel, that return comes with new consumer behaviors and demands.
In this webinar, Merkle’s Travel team will discuss thoughts and recommendations on how you can manage the future. We'll share insights on geographical economic resilience, audience strategy, consumer behaviors and data-driven solutions for the travel industry. Successfully navigating the shifting landscape will be essential to the long-term success of your business.