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Ann Doolittle

Associate Director, Analytics
Ann Doolittle

Ann leads analytic strategy across a variety of non-profit clients in sectors including health, humanitarian relief, and associations. With more than 15 years of experience, her breadth of knowledge across the direct marketing spectrum allows for an all-encompassing approach to how data can be leveraged in fundraising programs and across the enterprise to drive better ROI. She has been integral to developing segmentation models for multiple clients, in addition to maximizing campaign performance through advanced modeling and audience selection techniques. Prior to joining Merkle, Ann managed all direct marketing for The Great Courses. Her prior agency experience includes Marketing General, exclusively focused on association marketing.

Ann's Articles, Blog Posts, Webinars and More

A true thank you, beyond acknowledgment of giving, is one way nonprofits can boost donor experience

Is Your Nonprofit Creating Unique Donor Experiences to Increase Affinity?

While it’s important to keep improving existing programs, true growth will only happen when we’re willing to take bold steps into what may feel like new territory.

Path to Donor Centricity: The Analytic First Steps

Path to Donor Centricity: The Analytic First Steps

Join us to learn a four-step analytic plan to enable people-based marketing and donor centricty!