Cat Jolly, Director of Client Strategy, joined Merkle in August 2013. She has led multi-channel planning and strategy across several Fortune 500 retail accounts during her tenure at Merkle. Cat brings 12 years of experience in direct and digital marketing and is a subject matter expert in CRM as well as B2B lead generation and nurturing. Catherine holds an MBA with a Marketing Emphasis from University of Wisconsin-Whitewater and a BBA in Marketing from University of Wisconsin-Milwaukee.
Cat's Articles, Blog Posts, Webinars and More
How Retailers Should Take on the 2019 Holiday Season
When do consumers really start holiday shopping? How do you gap between online and in-store? Find out more here.
How to Crush this Year’s Holiday Season
It feels like every year holiday shopping begins earlier and earlier. According to the NRF, 39.7% of consumers will start their holiday shopping by October—and some of you have already started activating campaigns to reach those early-bird shoppers! But if you’re like most retail marketers, you’ve laid out a solid strategy and you’re tying the bow on top of those holiday marketing plans.
