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Chuck Ruzicka

VP of Research and Consulting

Chuck has expertise in insurance IT leadership and business transformation as well as technology strategy. Prior to joining Novarica, Chuck served in senior technology management roles including VP at Progressive, CIO/SVP of Agency Markets at Liberty Mutual, and CIO at several regional insurance companies. He also has experience working as an independent consultant and as a board member for mutual P/C, specialty lines, and software development companies. Chuck has an MBA in Finance from the Ohio State University.

Chuck's Articles, Blog Posts, Webinars and More

Delivering the promise of 1:1 customer engagement

Delivering the promise of 1:1 customer engagement: Closing the gap between marketing vision and execution

Changing policyholder, prospect, agent, and advisor expectations require a new way of reaching target audiences—both in terms of channels and content. As a senior marketing executive, you have already made significant investment in marketing automation and digital delivery capabilities. Optimizing these investments is essential to delivering the personalized marketing solutions and superior customer engagement outcomes necessary for success​