Vice President, Constituent Relationship Management, National Multiple Sclerosis Society
Follow Darren Jacoby:
As Vice President, Constituent Relationship Management, Darren leads the National Multiple Sclerosis Society’s work to engage each constituent in the MS movement at their highest level through seamlessly connected constituent experiences. This includes collaborating across the organization to evaluate experiences, reframe and develop Society wide processes, identify tools and technology to enable staff, and measuring impact. Darren also oversees all Society direct marketing channels – renewal, acquisition, phoning and online fundraising.
Prior to his role at the MS Society, Darren led teams across multiple industries including Travel & Hospitality, Financial Services and B2B to effectively use data to drive integrated marketing and CRM programs like customer analytics, loyalty programs, email and direct marketing.