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David Hensel

Global Adobe Marketing Lead
photo of David Hensel

David is an innovative, entrepreneurial leader with a passion for developing, launching and managing brands, businesses, products, and marketing organizations. Leveraging 25 years’ experience across a diverse range of industries, he helps companies quickly forge new strategies and find better ways to gain, grow and retain customers.

Throughout his career David has delivered revenue growth and market leadership for businesses large and small, from early-stage ventures to billion-dollar enterprises and publicly-traded multinationals. He has co-founded and managed companies and marketing firms, led international marketing teams, launched scores of products, and worked across industries as varied as SaaS, retail, manufacturing, consumer goods and services, apps and software, travel, luxury, biotechnology and others.

David's Articles, Blog Posts, Webinars and More

Blog We suggest...

How to Build Your Plan to Get the Most from Adobe Summit

Effective planning can be hard at large events, especially when there’s a wealth of great content to select from. Our subject matter experts recommend the key sessions to prioritize at Adobe Summit this year.
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Blog We suggest...

Beyond the Statistics: Key Drivers Behind the Growth of In-Housing

Without a doubt, the in-housing trend has progressed to a level that will have permanent implications for the marketing ecosystem. In the first of this two-part blog series, we’ll take a closer look at the myriad factors driving more CMOs to take the in-housing route.
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Webinars We suggest...

BEYOND AGILITY: How CMOs Leverage Strategic Sourcing to Build Adaptive Organizations That Survive and Thrive Through Uncertainty

In the face of unprecedented disruption and uncertainty, there’s a vital need for marketing and experience leaders to reshape their organizations to endure and empower rapid shifts in their customer engagement platforms, accelerate digital transformation, and future-proof their marketing investments.