As America’s Un-carrier™, T-Mobile US (NYSE: TMUS) is redefining the way consumers and businesses buy wireless services through leading product and service innovation. Based in Bellevue, WA, T-Mobile US operates its flagship brands, T-Mobile and MetroPCS, and offers simplicity and “no surprises” to its wireless subscribers. The company’s advanced nationwide 4G and 4G LTE network delivers outstanding wireless experiences for customers who are unwilling to compromise on quality and value.
As T-Mobile’s Vice President, Digital Journeys Giles Richardson is responsible for leading the team that creates an unrivalled digital experience to match the Best Unlimited Network. Giles has worked within the digital industry for 15 years specializing in data driven measurement, optimization and personalization of online marketing and the digital experience when people arrive. He is on a mission to leverage and task the data available today with making the whole online experience better. An economist by training, Giles passionately believes that as the data increases the scope for debate reduces. Giles joined T Mobile in 2017 from Royal Bank of Scotland in London where he held the role of Head of Data and Analytics.