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Giuliana Quiroz

Head of Digital Analytics
Giuliana Quiroz

Giuliana manages the digital analytics practice within Marketing and leads a variety of data, analytics, and insights initiatives including the DMP strategy and implementation that will enable the business in becoming a customer-centric organization driving deeper engagement, stronger customer loyalty and more profitable results to the company.

She has 20+ years of deep expertise in Analytics, Database Marketing, Modeling, Digital Analytics, Digital Marketing Strategy and Technology across Consumer Finance, Wealth Management, and Insurance.

Giuliana holds a Master’s degree in Educational Psychology from Rutgers University specializing in Educational Statistics, Measurement, and Evaluation