Jen is a pioneer in digital storytelling. Joining Merkle in 2005, she leads a multi-disciplinary team of strategic marketers, visual artists, and experience architects who create digital consumer experiences that blend brand, culture, and emerging technology to motivate behavior and foster brand-consumer loyalty. Prior to Merkle, Jen created some of the first interactive content for MSN Entertainment and Oprah.com, bringing The Oprah Winfrey Show, O, The Oprah Magazine, and Oprah’s Book Club to life in digital format. Her television experience includes Disney Presents…Bill Nye The Science Guy and National Geographic. She has authored articles on marketing engagement, customer experience, and company culture for publications such as Chief Marketer, Total Retail, eConsultancy, CMO.com and was featured in Bloomberg Business Week.
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