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Jonathan Gagliano

Vice President, Financial Services
Jonathan Gagliano

Jonathan Gagliano is Vice President, Client Partner in the Financial Services Group at Merkle. In this role, Jonathan is responsible for leading large financial institution partnerships to ensure the strategic development and delivery of integrated solutions for each client.

Jonathan has over twenty years in financial services and agency experience where he has held numerous senior leadership positions. His experience includes retail product management, audience planning, database marketing, payments innovation, and enterprise loyalty solutions.

Jonathan was previously with Affinity Solutions where he was Executive Vice President of Strategy & Corporate Development. In that role, he was a strategic advisor to more than fifty financial institutions including US Bank, Capital One, Wells Fargo, VISA, Sallie Mae, and Discover where he developed customer-focused strategies using transaction-based behavioral data models. Notable accomplishments include partner-funded acquisition strategies, digital wallet innovation, and real-time point-of-sale offers and messaging.

Prior to joining Affinity Solutions, Jonathan was with Regions Bank where he was Vice President of Payment Products and established the first consolidated payments vertical for the bank. He held a similar role at SouthTrust Bank.

Jonathan holds a BA and MA from Case Western Reserve University, and an MBA with honors from the University of Alabama at Birmingham.