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Laura Scott

Retail Marketing Manager

Laura leads the marketing efforts for Merkle’s retail vertical, driving strategy and development of content, communication, and events. She also supports the Agency Services marketing team by sourcing speakerships, case studies, and awards for work in digital marketing. Laura formerly supported business development by creating strategic growth plans for prospective customers, specializing in SEO.

Laura's Articles, Blog Posts, Webinars and More

Blog We suggest...

Capturing Non-Traditional Valentine’s Day Shoppers Online: A Last-Minute Checklist

The traditional idea of Valentine’s Day may not match your company’s offering but plenty of people are looking for non-traditional ways to show they care. Use our Valentine’s checklist to capture some of the gift-giving frenzy and turn it into conversions for your business this year.