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Melissa Reilly

Senior Manager, SEM & Feeds

Melissa's Articles, Blog Posts, Webinars and More

Amazon new customers

How to Leverage Amazon for New Customer Acquisition

Developments over the past year have made it easier than ever for advertisers to acquire and report on new customers through Amazon advertising.

Amazon display

Sponsored Display: An Overview of One of Amazon’s Newest Ad Options

In mid-September Amazon launched Sponsored Display, empowering advertisers to retarget shoppers off-Amazon without using the Amazon DSP.

Blog We suggest...

Google Launches an Enhanced Shopping Experience

Google has released its new shopping.google.com experience to signed in users, giving those that navigate directly to the page options to visit different categories, view sale items, explore featured stores, and more.