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Michael Adamson

Sr. Manager, Experience Strategy, Merkle
photo of Mike Adamson

Mike has spent the last 15 years helping brands tell more impactful stories. In that time, he’s covered a large range of the brand strategy practice, developing expertise in copywriting and creative strategy, qualitative and quantitative research, brand positioning, and audience-based messaging strategy. At the center of his work has always been a burning question: how can we better understand consumers’ priorities and mindsets to give them an experience that actually matters?

He’s had the pleasure to spend five years of his career at Merkle’s Denver office. When he’s not peering into the subconscious of customers’ buying decisions, you can find him flopping on a snowboard or scaring away fish in the mountains.

 

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