Michael leads the global growth and advancement of two of Merkle’s fastest-growing industry practices, High-Tech and B-to-B. He brings proven international experience to his role serving these increasingly digital and customer-focused business sectors. Michael is responsible for overseeing the design and delivery of world-class integrated marketing solutions that meet the unique needs of Merkle’s high-tech client base. In addition, he is charged with the aggregation of capabilities across Merkle’s full breadth of people-based marketing solutions to develop go-to-market strategies that serve the distinct requirements of B-to-B marketers across industries.
Michael is a successful, proven, and dynamic business leader who has held a variety of global executive roles in the U.S., Australia, Singapore, and Japan. He has extensive experience managing integrated brand communications; working with key global clients, including IBM, Microsoft, Intel, and Cisco.
Michael joined Merkle from McCann Worldgroup, where he held several key executive roles spanning his 15-year tenure, first as worldwide account director on Microsoft; later as President of McCann Erickson USA; followed by a dual role as CEO of McCann Worldgroup Japan and Regional President of McCann Worldgroup Asia Pacific, where he oversaw operations in 14 countries; and finally as CEO of MRM//McCann, where he was responsible for overseeing global P&L, client relationships, network operations, and international growth of the MRM//McCann global network.
Michael holds a bachelor’s degree in business and an MBA from the Australian Graduate School of Management.