We use cookies to personalize content, to provide social media features and to analyze our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. For information on how to change your cookie settings, please see our Privacy policy. Otherwise, if you agree to our use of cookies, please continue to use our website.

Morten Lileng

Vice President, Enterprise Technology Group
Morten Lileng

Morten leads the Recognition Technology and Data Services solutions, including KnowledgeLink (KL), Digital Data Integration Engine (DDIE), IntelliDRESS, the real-time data-as-a-service platform and Connected Recognition, enabling cross-channel recognition and event management. He is also instrumental to research within Social Media, Internet of Things, BigData and graph databases. Morten was a Principle Enterprise and Solution Architect at Capgemini prior to joining Merkle. His responsibilities included architecture, design and implementation of mission critical service-enabled composite applications for clients such as Disney, AT&T and HP. 

Morten has a B.S. in Computer Engineering and is an active Board Member of the OpenGroup and Cloudera.

Morten's Articles, Blog Posts, Webinars and More

How to Detect Social Bots That Drain Your Marketing Budget

Cyber Monday turned out to be the biggest online shopping day ever in the US, with over $3 billion in digital sales. To drive sales, marketing professionals engaged with their target audience before, during the event, and in the days following. The spend for the supporting marketing activities? Likely over $300 million for this day alone.

Supercharge Your Addressable Marketing Efforts Through the Internet of Things

The explosion of internet of things devices present a huge opportunity for marketers. Here are a few ways they can prepare for the revolution.