Ryan Ottino

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Ryan Ottino is a Marketing Analyst at Merkle.

Ryan's Articles, Blog Posts, Webinars and More

Team USA Sponsors Excelled at Expanding Ad Campaign Reach through Digital

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Tablet Brand Organic Traffic Down Significantly Since November SERP Changes

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Blog We suggest...

3 URL Tweaks to Get More out of the Google Search Console UI

Authored by: Ryan Ottino |
Published on: Sep 02, 2015

Learn how to manipulate Google Search Console URL parameters to get more out of the GSC UI than the standard filters allow.

Topics: SEO

Blog We suggest...

Google Local Pack Placement Change Causes Steep Decline in Organic Brand CTR

Authored by: Ryan Ottino |
Published on: Aug 28, 2015

Google’s recent change to the local pack placement is significantly impacting mobile performance. Taking a look at brand organic CTR across a sample of Merkle|RKG clients we found a 34% drop in CTR on mobile devices from early June to last week.

Topics: SEO