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Taylor Wray

Research Manager, North America, B2B International – A Merkle Company

Taylor is a Research Manager at B2B International in North America.   Since joining B2B International in early 2019, Taylor has rapidly built his expertise in the b2b research arena, helping organizations like American Express, PayPal, Bridgestone, Transamerica, Scotts Miracle-Gro, Marsh, and others better understand their markets and customers.

B2B International is the world’s most experienced business-to-business market research and strategic advisory firm, part of Dentsu.

Prior to this role, Taylor spent five years specializing in shopper and consumer insights at Kantar, directing hundreds of research projects for major food, beverage and consumer goods brands in the United States and abroad.