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Zachary Hensler

SEO Account Manager

Zachary's Articles, Blog Posts, Webinars and More

Mobile phone penetration in the US

Google's Mobile Algorithm Changes

On February 26th, Google announced that as of April 21st mobile-friendliness will be a ranking factor in mobile natural search results. Google has indicated that there will be significant impact on the search results and that the update will take a week to completely roll-out. This change to Google’s algorithm is a long time coming and should not be a surprise to anyone in digital marketing with the growth and emphasis on mobile in every digital channel.