Event Details
Merkle is excited to be joining the Dentsu Aegis Network in their sponsorship of the Salesforce Connections Conference, June 12 - 14 in Chicago, IL.
Stop by the DAN / Merkle booth (#100) to take one of our demos and meet the team!
Email us at [email protected] for more information on how to connect.
Our Sessions
How Retailers are Winning with Consumer-First Engagement Strategies
75% of shoppers expect a personalized touch across every brand interaction. Are you speaking to your shopper in a personalized way, based on their behavior? Learn how Nespresso partnered with Merkle to transform the way they engage via email with their newest purchasers. Speakers will share details around their New Member Onboarding and Retention Program, digging into the strategy, solution and performance.
Presented by:
- Sarah Raab, CRM Marketing Manager, Nespresso USA
- Alexandra Clerkin, Senior Account Manager, Merkle
Retail CRM 4.0- Driving growth with a next generation Customer Platform
Merkle and Salesforce bring CRM solutions to life combining Merkle’s leading people-based marketing solutions with Salesforce’s leading marketing technologies. Together, we are now enabling identity, predictive targeting, and technology to make advertising more addressable, experiences more personal, and relationships more direct across multiple touchpoints. We call it CRM 4.0.
Presented by:
- David Skinner, SVP Strategic Alliances, Merkle
