MERKLE 2021 GLOBAL EXECUTIVE SUMMIT: JUNE 15 & 16

Stay updated for Summit 2021

This year, we bring you the formula for customer experience transformation - with a lasting impact from pandemic norms, what’s it going to take now for a business to thrive? One thing is certain, it will involve a big shift in thinking and in working. An adjusted center. A total customer experience transformation.

This year’s virtual summit will guide attendees through building organizational capabilities and data platforms, maximizing return on transformation initiatives, and a blueprint for how to develop, manage, and deliver on a customer-centric approach.

 

2020 Merkle Executive Summit Theme: Entering the Identity Revolution

2021 Customer Experience Imperatives

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This year’s Imperatives take you beyond the marketing bubble, where the total customer experience is achieved by connecting experiences across marketing, sales, commerce, and service. It all hinges on achieving both data transformation and digital transformation — and ultimately, how your organization adapts to customer obsession.

 

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