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Blog - Amazon and eRetail

Latest Posts

Merkle Releases Automated Bidding for Amazon Sponsored Brands as the Format Continues to Grow

Today, Merkle unveiled its automated bidding solution for Amazon Sponsored Brands to help advertisers scale their programs efficiently. As of late August, these ads became eligible to serve in several other search results page locations. As such, optimized Sponsored Brands bidding is more important now than ever before.