Frank Lee | Published on: Mar 11, 2020
It’s fair to say that CRM is all about delivering the ”best” experiences possible to any given customer at any given moment. To do this, CRM strategists must see the customer experience through three different, (yet connected) sets of eyes.
Kevin McNamara | Published on: Feb 19, 2020
Merkle's Customer Engagement Report highlights the trends happening in the CRM world - from data and marketing technology to loyalty and customer experience. Check out some of the prominent trends from our latest Q1 2020 issue.
Kelly O'Hara | Published on: Feb 13, 2020
I Am Merkle is a series of interviews that showcases the individuals who make Merkle a diverse and unique place to work. Learn Kelly O'Hara, VP at Merkle and Delivery Lead for the Marketing Technology Services organization.