Highlighted Picks
Information Design for Marketers: 7 Tips for Designing Effective Dashboards
Creating a dashboard that addresses its intended questions is ideal but to do so you need to take a step back and look at it through the eyes of the end user.
What Consumers Think of Loyalty & Reward Programs, Part 2
Today’s landscape has shifted to a strong focus on data security and privacy. Learn more about key trends we are seeing in Promotions and Loyalty today.
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Posts By Topic:Paid Search Dayparting and Time-Based Bidding
When using a time-of-day paid search bidding approach, you need to compare the cost of the advertising bought in that block with the resulting sales from that advertising, regardless of the hour in which those sales occurred.
Topic:
Paid Search
Comments
132 Kids In The Back Room Typing 150 WPM
When the blogosphere errs, it self-corrects amazingly fast. "With enough eyes, all bugs are shallow" applies to open-source news, too.
Proud Sponsors Of YAPC::NA
We're proud to support YAPC::NA.
The technology matters alot. The people matter alot too.
We're proud of our technology. We're just as proud as the great folks here who run it.
Topic:
Paid Search
AdWords vs. AdSense Click Fraud -- Why Do So Few Get It?
Few people are putting enough emphasis on the distinction between search click fraud and content click fraud. That's the key issue, and it doesn't get the attention it deserves.
Topic:
Paid Search
Googleheads
For a smile, check out the cheesy Googlehead video on youtube.
If You're Not Yet a CSS Believer...
The CSS train is here. Get on board.
If Gold Rusts, What Will Iron Do?
It looks like the AdSense API will indeed be public.
