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TV Network Launches New SVOD Service with Targeted Media
The subscribers came streaming in once an audience strategy was established. That drove a more efficient media plan and meant creative needs could be scaled to meet the launch of a new service.
Leading Cancer Charity Drives Fundraising Results
A strategic roadmap and proprietary modeling laid the foundation for years of success in a crowded fundraising space.
International Health Charity Sees Staggering Results with Multi-channel Fundraising
A strategic roadmap and proprietary modeling generated millions in direct response fundraising and increased the average gift dramatically.
A Leading UK Bank Delivers Hyper Personalization to Customers
An award-winning approach to decisioning helped reach private bankers in a cost-effective way.
How The Times Is Driving Customer Value, Increasing Engagement and Reducing Churn
Test-and-learn newsletters cast a new light on the value of a subscription with readers.
Mature Pharmaceutical Blockbuster Drug Looks to Optimize Engagement Through Relevant and Sequential Messaging
Getting customer engagement dialed in was the right prescription for boosting optimization.
Beverage Brand Speeds Up Event Stream Analysis
A large beverage retailer used the Rapid Audience Layer (RAL) solution to break down data siloes and better understand the customer experience.
UGG Rewards: Getting to Know Your Customers through Engagement
UGG Rewards has experienced across-the-board increases in all KPIs for members, including average order value, frequency of engagement and sales frequency.