All Work - Analytics
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Beverage Brand Speeds Up Event Stream Analysis
A large beverage retailer used the Rapid Audience Layer (RAL) solution to break down data siloes and better understand the customer experience.
UGG Rewards: Getting to Know Your Customers through Engagement
UGG Rewards has experienced across-the-board increases in all KPIs for members, including average order value, frequency of engagement and sales frequency.
An Enterprise-Wide Analytics Solution for a Multi-Billion-Dollar Global Retailer
Merkle launched an enterprise-wide analytics solution for a multi-billion-dollar, global retailer with operations in eight countries.
Cards and Population Expansion
A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.
Household Loan Engine
A major bank substantially improved marketing ROI with product-level response models and a value-based arbitration engine.
Customer Driven Portfolio Optimization
A top 10 pharmaceutical company reworked its approach from brand- to customer-focused.