Large Mattress Manufacturer Gets an Amazon Store Makeover Through Google
With few performance insights, trackable performance goals were limited to increasing CTR, keeping CPCs low, and maximizing traffic within monthly budgets.
Highlighted Work
Beverage Retailer Speeds Up Event Stream Analysis
A large beverage retailer used the Rapid Audience Layer (RAL) solution to break down data siloes and better understand the customer experience.
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Attribution & Measurement
1-800-FLOWERS.com, Inc.: Getting to Know Your Customers Across Multiple Brands
CRM and campaign data integration is helping 1-800-FLOWERS better track lifetime customer value by measuring revenue per member, member activity, frequency of engagement, cross-brand shopping
