All Work - Customer Strategy
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Leading Automobile Manufacturer Gains Deep Insight into Buyer Journey
Data Integration, Organizational Restructuring Transforms Aviva
Data integration and organizational restructuring has helped to transform a 300-year-old global financial services company rooted in heritage, into a customer-led, agile organization delivering phe
Leading Tech Manufacturer Increases E-Commerce Revenue and ROI through Targeted, Dynamic, and Personalized Offers
We helped a leading tech manufacturer streamline operations and deliver highly relevant and timely emails.
Biopharmaceutical Firm Develops Truly Personalized Experiences
A global biopharmaceutical personalized its site UX, developing approaches to communicate and interact with patients who were interested in learning more about their condition.
Arthritis Foundation Increases Net Revenue
With Arthritis Foundation looking for all opportunities to cut unnecessary costs, we developed a unique solution to help them stop paying for duplicate names.
Cards and Population Expansion
A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.
Household Loan Engine
A major bank substantially improved marketing ROI with product-level response models and a value-based arbitration engine.
Ensuring Growth after the Rx-to-OTC Conversion
A top 10 pharmaceutical company saw big gains with a promotion plan that tailored both messaging and information delivery preferences for a new product launch.
Customer Driven Portfolio Optimization
A top 10 pharmaceutical company reworked its approach from brand- to customer-focused.