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Our Work - Data & Technology Enablement

Highlighted Work

UGG Rewards: Getting to Know Your Customers through Engagement

UGG Rewards has experienced across-the-board increases in all KPIs for members, including average order value, frequency of engagement and sales frequency.

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Dynamic Amazon Bidding Strategy Drives Tremendous Growth for Retailer

Our client was new to Amazon Sponsored Products, only having tested the platform for a three-week stint prior to coming to Merkle.

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Data & Technology Enablement
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Data Integration, Organizational Restructuring Transforms Aviva

Data Integration, Organisational Restructuring Transforms Aviva

Data integration and organisational restructuring has helped to transform a 300-year-old global financial services company rooted in heritage, into a customer-led, agile organisation delivering phe

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Global Entertainment Company Cross-sells to Most Valuable Customers

Global Entertainment Company Cross-sells to Most Valuable Customers

We helped an international entertainment manufacturer looking to create a multi-phased set of programs that expanded and transformed their current digital marketing capabilities.

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Transforming the Digital Experience for a Global Insurance Company

Transforming the Digital Experience for a Global Insurance Company

Merkle leveraged Adobe Marketing Cloud to transform the digital experience for a global insurance company with 33 million customers in 16 countries.

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A Family Entertainment Goes from Local to International

A Family Entertainment Company Goes from Local to International

Merkle delivered a best-in class CRM solution for a family entertainment company attracting 30 million people across the globe.

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An Enterprise-Wide Analytics Solution for a Multi-Billion-Dollar Global Retailer

An Enterprise-Wide Analytics Solution for a Multi-Billion-Dollar Global Retailer

Merkle launched an enterprise-wide analytics solution for a multi-billion-dollar, global retailer with operations in eight countries.

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A Flexible, Scalable CMS Solution for Leading Dental Support Organization

A Flexible, Scalable CMS Solution for Leading Dental Support Organization

Using Adobe Experience Manager, we helped build a flexible CMS that allowed individual locations to customize site content while maintaining brand identity across the family of sites.

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Digital Data Defines Leading Computer Technology Manufacturer’s Customer Journeys

Digital Data Defines DellEMC's Customer Journeys

DellEMC is undergoing a multi-year transformation to optimize and improve customer experience.

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A big-box retailer partners with Merkle and Adobe to save $1M in costs

Big-Box Retailer Saves in Analytics Costs

One of the world's largest retailers saved $1M in analytics costs by transitioning to an enterprise Adobe platform that reduced the time needed to generate reports.

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Best-in-Class CRM with Merkle and Adobe

Best-in-Class CRM with Adobe

We helped a global family entertainment company transition to a holistic CRM solution, enabling advanced campaign reporting and crucial business intelligence.

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Arthritis Foundation Increases Net Revenue

Arthritis Foundation Increases Net Revenue

With Arthritis Foundation looking for all opportunities to cut unnecessary costs, we developed a unique solution to help them stop paying for duplicate names.

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We identified and validated niche audiences for a top credit-card issuer

Cards and Population Expansion

A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.

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