All Work - Marketing Technology
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Customer Data and Decisioning Technology Drives B2B Sales for a Paint Retailer
A holistic view of customers painted a new picture for sales reps, who began tailoring the types of interactions they had with their contacts.
NetApp Engages Key Accounts with Multi-Channel Media
New media tactics, including premium digital partnerships and out-of-home advertising, got key stakeholders’ heads on the Cloud.
Intuit Engages Small Businesses Both Within and Outside of the Financial Industry
A lucrative prize and expanding reach with a social entry program helped Intuit’s small business engagement go big.
Automating the Customer Journey for a Global Cosmetics Company
Moving 27 sub-brands from a batch-and-blast email approach to automated personalized messaging was a beautiful thing.
Transforming Marketing and Sales for a CPG Giant
Salesforce Marketing Cloud helped deliver the total package for B2B and B2C operations.
In-housing a Complex Media Organization within a Retailer
An all-new revenue stream is brought home thanks to a team of industry leaders and an innovative approach to staffing.
Top Retailer Gets A Global CMS With Adobe Experience Manager
Millions in licensing costs saved. A dramatic increase global launches. All delivered to an audience 2.5 million.
How The Times Is Driving Customer Value, Increasing Engagement and Reducing Churn
Test-and-learn newsletters cast a new light on the value of a subscription with readers.