Our Work - Pharmaceutical

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1-800-FLOWERS.com, Inc.: Getting to Know Your Customers Across Multiple Brands

CRM and campaign data integration is helping 1-800-FLOWERS better track lifetime customer value by measuring revenue per member, member activity, frequency of engagement, cross-brand shopping

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Global Entertainment Company Cross-sells to Most Valuable Customers

We helped an international entertainment manufacturer looking to create a multi-phased set of programs that expanded and transformed their current digital marketing capabilities.

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Biopharmaceutical Firm Develops Truly Personalized Experiences

Biopharmaceutical Firm Develops Truly Personalized Experiences

A global biopharmaceutical personalized its site UX, developing approaches to communicate and interact with patients who were interested in learning more about their condition.

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Search improvement for a pharma brand continues after 12 months

Search Improvement Continues after 12 Months

Using industry-leading best practices, a top-five pharmaceutical company used SEO and SEM to increase qualified leads while reducing costs.

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Ensuring Growth after the Rx-to-OTC Conversion

Ensuring Growth after the Rx-to-OTC Conversion

A top 10 pharmaceutical company saw big gains with a promotion plan that tailored both messaging and information delivery preferences for a new product launch.

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Customer driven portfolio optimization

Customer Driven Portfolio Optimization

A top 10 pharmaceutical company reworked its approach from brand- to customer-focused.

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