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Our Work - Search Engine Marketing (PPC)

Highlighted Work

A Leading US Retailer Analyzes Customer Reviews to Build Customer-Centric Products

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Distributor Improves Search Experience With Better Product Content

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All Work - Search Engine Marketing (PPC)

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Search Engine Marketing (PPC)
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tarte™ Cosmetics' Triumphant Holiday 2018

Both traffic and revenue increased across markets while CPCs decreased, therefore achieving the objectives of increasing site volume metrics YoY from the 2017 holiday period in a more efficie

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Sweetwater: Accelerating Revenue Growth with Account Restructure

Sweetwater: Accelerating Revenue Growth with Account Restructure

With an already mature account, we accelerated SEM revenue growth to 31% by revamping campaign and ad group structure.

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Eastwood: Driving Brand Searches and Incremental Sales with Video

Eastwood: Driving Brand Searches and Incremental Sales with Video

We helped create a 220% lift in brand searches and a 1,300% lift in product searches with video content campaign.
 

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People-based Marketing Delivers Year-over-Year Growth for EmblemHealth

People-Based Marketing Delivers Year-over-Year Growth for EmblemHealth

Using an online and offline media mix informed by data and analytics, EmblemHealth maximized return during the critical open enrollment period.

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Increasing JetBlue Bookings with Paid Search

Increasing JetBlue Bookings with Paid Search

We helped JetBlue increase the revenue of its Getaways program with expanded keyword coverage and tailored ad copy and landing pages.

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Exclusive Resorts Website Redesign

Exclusive Resorts Website Redesign

We built and launched a new responsive site on time and on budget, generating an increase in digital leads and decreases in cost per lead.

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We identified and validated niche audiences for a top credit-card issuer

Cards and Population Expansion

A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.

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International Strategy Playbooks Lead to Global Search Revenue Growth

International Strategy Playbooks Lead to Global Search Revenue Growth

We developed country-specific playbooks with key considerations for a major retailer to improve the client's ability to execute regionally.

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We used Search to drive bank account signups, exceeding acquisition goals by 48%.

Better Tracking Increases Sales Efficiency

We used Search to drive bank account signups, exceeding acquisition goals by 48%.

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