UGG Rewards: Getting to Know Your Customers through Engagement
UGG Rewards has experienced across-the-board increases in all KPIs for members, including average order value, frequency of engagement and sales frequency.
Dynamic Amazon Bidding Strategy Drives Tremendous Growth for Retailer
Our client was new to Amazon Sponsored Products, only having tested the platform for a three-week stint prior to coming to Merkle.
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Eastwood: Driving Brand Searches and Incremental Sales with Video
We helped create a 220% lift in brand searches and a 1,300% lift in product searches with video content campaign.
USAA Encourages Military Appreciation
People-Based Marketing Increases HCP Engagement and Marketing Impact
With health care professionals relying on an increasing number of non-personal promotional channels, we have a unique approach to HCP marketing.
People-Based Marketing Delivers Year-over-Year Growth for EmblemHealth
Using an online and offline media mix informed by data and analytics, EmblemHealth maximized return during the critical open enrollment period.
Big-Box Retailer Saves in Analytics Costs
One of the world's largest retailers saved $1M in analytics costs by transitioning to an enterprise Adobe platform that reduced the time needed to generate reports.
Best-in-Class CRM with Adobe
We helped a global family entertainment company transition to a holistic CRM solution, enabling advanced campaign reporting and crucial business intelligence.
Increasing JetBlue Bookings with Paid Search
We helped JetBlue increase the revenue of its Getaways program with expanded keyword coverage and tailored ad copy and landing pages.
Biopharmaceutical Firm Develops Truly Personalized Experiences
A global biopharmaceutical personalized its site UX, developing approaches to communicate and interact with patients who were interested in learning more about their condition.
Arthritis Foundation Increases Net Revenue
With Arthritis Foundation looking for all opportunities to cut unnecessary costs, we developed a unique solution to help them stop paying for duplicate names.
Exclusive Resorts Website Redesign
Cards and Population Expansion
A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.
We helped a top-three card issuer jumpstart its lagging specialty card programs with a search acquisition structure aligned to where consumers were in the purchase funnel.