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Customer Data and Decisioning Technology Drives B2B Sales for a Paint Retailer
A holistic view of customers painted a new picture for sales reps, who began tailoring the types of interactions they had with their contacts.
TV Network Launches New SVOD Service with Targeted Media
The subscribers came streaming in once an audience strategy was established. That drove a more efficient media plan and meant creative needs could be scaled to meet the launch of a new service.
The Body Shop Uses Snapchat to Scale Prospecting Audiences
Targeting, execution, reporting, and optimization left a cosmetics giant awash in high-quality prospects at an efficient cost.
Marriott Promotes New Mobile App, Drives Downloads, and Increases Engagement
A redesigned app helped Rewards members feel right at home on the road, decreasing stress about travel and driving revenue.
Computer Hardware Company Sees Account-Based Marketing Success With B2B Connect
Putting people first, even in the IT and B2B space, paid off with high-value website traffic and a decreased cost per acquisition.
NetApp Engages Key Accounts with Multi-Channel Media
New media tactics, including premium digital partnerships and out-of-home advertising, got key stakeholders’ heads on the Cloud.
Title Nine Sees 200% Revenue Increase with Personalized Email Campaign
Connecting site visits to email addresses helped the women’s apparel company find a perfect fit with new customers.
Leading Cancer Charity Drives Fundraising Results
A strategic roadmap and proprietary modeling laid the foundation for years of success in a crowded fundraising space.
International Health Charity Sees Staggering Results with Multi-channel Fundraising
A strategic roadmap and proprietary modeling generated millions in direct response fundraising and increased the average gift dramatically.