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Increasing JetBlue Bookings with Paid Search
We helped JetBlue increase the revenue of its Getaways program with expanded keyword coverage and tailored ad copy and landing pages.
Exclusive Resorts Website Redesign
We built and launched a new responsive site on time and on budget, generating an increase in digital leads and decreases in cost per lead.
Cards and Population Expansion
A top credit card issuer used targeting and segment-specific creative to expand its pool of prospects.
Household Loan Engine
A major bank substantially improved marketing ROI with product-level response models and a value-based arbitration engine.
International Strategy Playbooks Lead to Global Search Revenue Growth
We developed country-specific playbooks with key considerations for a major retailer to improve the client's ability to execute regionally.
Better Tracking Increases Sales Efficiency
We used Search to drive bank account signups, exceeding acquisition goals by 48%.
Onboarding Emails and Lifecycle Management Increase Customers’ Lifetime Value Potential
An email program customized to first-time online purchasers helped a retail clothing brand reduce low retention rates among new buyers.
Ensuring Growth after the Rx-to-OTC Conversion
A top 10 pharmaceutical company saw big gains with a promotion plan that tailored both messaging and information delivery preferences for a new product launch.
Customer Driven Portfolio Optimization
A top 10 pharmaceutical company reworked its approach from brand- to customer-focused.