We Think It’s About Time We Share Our Insights
After over 30 years of being entrenched in our clients’ CRM aspirations and achievements, there’s certainly no pretending that customer engagement is easy. It requires the orchestration of strategy, data, advanced analytics, technology, campaign executions, and performance management.
The Customer Engagement Report is our CRM complement to the quarterly media insights we share in the Digital Marketing Report (DMR). You’ll get cross-industry analysis of marketing statistics and trends in addition to articles and case studies to help you make better business decisions
Featured This Quarter
Featured Case Studies
A leading athletic apparel brand used its loyalty program and a data-based approach for a more targeted customer experience to convert one-time purchasers to repeat customers.
A major auto manufacturer used audience targeting to deliver relevant messages to customers across channels, resulting in increased acquisition and improved costs.