Digital Marketing Report: Q1 2017

Each quarter, Merkle releases the latest trends happening in digital marketing

Thank you for your interest in Merkle’s Digital Marketing Report for Q1 2017.

This free report takes a detailed look at Q1 performance across digital channels including paid search, SEO, product ads, CSEs, programmatic and social media. It also provides insight into major digital trends including share of traffic for search engines, digital platforms, and across devices.

Download the Q1 report to learn about:

  • Continued Google search spend growth spurred on by greater device bidding controls and other updates
  • The rise of Google Local Inventory Ads, a brick-and-mortar-focused version of Product Listing Ads
  • The growing importance of ads featured on Google Maps
  • Seasonal spending trends for Amazon Sponsored Products
  • Strong mobile share of advertising spend for Facebook and YouTube video platforms

Preview of Q1 2017 Data