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Dossier: Volume 2.3, 2011

Articles in this edition:

  • Paid Search Tactics for the Holidays
  • Prepping for Holiday SEO
  • 24 Top Paid Search Metrics Explained
  • Mobile Traffic Patterns in Paid Search
  • Building the Business case for Advanced Marketing (written by Jim Novo)
  • The Private Sale in Online Travel Distribution
  • Google Interview RKG about PLAs
  • Introducing Adam Audette, Q&A on AudetteMedia joining forces with RKG