We use cookies. You have options. Cookies help us keep the site running smoothly and inform some of our advertising, but if you’d like to make adjustments, you can visit our Cookie Notice page for more information.
We’d like to use cookies on your device. Cookies help us keep the site running smoothly and inform some of our advertising, but how we use them is entirely up to you. Accept our recommended settings or customise them to your wishes.
×
Submitted by spiccirilli on Fri, 02/26/2021 - 13:41
2021-02-26
Article Teaser

Regardless of new regulations, browser changes, or fluctuations among identity currencies in the Wild West of third-party players, a publisher’s private identity graph will create the most durable, sustainable, and persistent identity currency going forward.

Authors
22856
Article Type
Employee-Authored
Wide
On
Wide Image
Show Share Links
Off
Publication

AW360

Enable Dentsu Promotion
Off
Dentsu Logo Type
Light