How Publishers Can Diversify Revenue with Identity and a Digital Mindset

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2021-02-26

Article Teaser

Regardless of new regulations, browser changes, or fluctuations among identity currencies in the Wild West of third-party players, a publisher’s private identity graph will create the most durable, sustainable, and persistent identity currency going forward.

Article Link

https://www.advertisingweek360.com/how-publishers-can-diversify-revenue-with-id…

Authors

22856

Article Type

Employee-Authored

Wide

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