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January 22, 2020
Adweek

Entering the Era of Hyper-Personalization

If the last decade was all about digital, the next one will be all about identity. Because how can you deliver the frictionless, relevant experiences customers demand if you can’t identify them across touchpoints?
January 09, 2020
Nonprofit Pro

3 Critical Components of a Nonprofit Tech Stack

Now, more than ever, today’s constituents expect more from non-governmental organizations and nonprofits. Donors evaluate their customer experience against the best in class, like Apple, Amazon and Starbucks.
Author: Chad Cochran
January 07, 2020
MarTech Advisor

What is at the Core of an Omni-Channel Marketing Solution?

What is at the core of an omni-channel marketing solution? This is an interesting question, and your response may have likely changed throughout your career as new technologies and methods for reaching your customers and prospects have evolved.