Consumer attitudes and behaviors are heavily influenced by social, economic, and political factors. Marketers often deal with shifts in these areas, but COVID-19 has significantly impacted almost every aspect of our lives in unprecedented ways.
Google Discover (previously known as Google Feed) is a personalized content feed created by Google that proactively serves relevant content to users. While traditional search requires users to input a query, Google Discover anticipates user behavior to surface new and interesting content.
Consumers’ preferences, attitudes, and behaviors are heavily influenced by social, economic, and political factors. Marketers must often deal with sudden shifts in these areas; however, the COVID-19 pandemic has significantly affected almost every aspect of our lives in unprecedented ways.
Today’s digital ecosystem provides a rich trove of data. For marketers, simply tracking Traditional Marketing analytic is not enough to stay ahead of the competition.
Marketers are scrambling to adjust their SEO strategies to account for the COVID-19 pandemic. That’s why it’s important to explore its impact on search interest trends and organic performance in retail.
The news and concerns around COVID-19 have brought forth increased anxiety and uncertainty in many Americans. In times like these, it is inevitable that people will look for distractions and a way to escape the stress caused by the impacts of this public health crisis.
Everyone is talking about the importance of customer experience across the marketing landscape, and CMOs in the high-tech vertical seem to be feeling the most pressure. In high-tech, customer experience is fundamental, as it relates to the experience that a company’s products deliver to its users.