Disruptions create opportunities to reshape consumer thinking even after COVID-19, as people have gotten used to virtual health and fitness assets. The actions of health and fitness companies during this crisis will leave a long-lasting impact on their brand value.

Customer-loyalty initiatives will pay off long after the pandemic dies down.

During this COVID-19 pandemic crisis, many local nonprofits and relief agencies have seen increases in giving from both small and large donors. At the same time, many nonprofits are experiencing declines in giving and have been forced to make cuts to staffing, expenses and even services.

This is Blog 3 in our series, "Digital Pi Dives Deep Into Marketo Migration."

During the pandemic, the B2B market is proving to be resilient. Still, the macro shifts within the economy pose challenges and opportunities to which B2B companies must adapt.

If your brand has social content created, adding Amazon Posts into the channel mix is an easy way to get some real estate with this new placement.

In our last PiPointer with Luke we discussed considerations you should go through when deciding between Pardot and Marketo. In Part 2, we cover what's next after you've made that decision. From analyzing what's working to ditching what isn't, it can be a complex process; but, take a tip from this PiPointer and things may seem a bit easier!

This is Blog 2 in our series, "Digital Pi Dives Deep Into Marketo Migration."