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Digital Marketing Musings

Latest Episode

Get Personal with Email Marketing Strategy

In this episode, Gaia and Andreah chat about the fundamentals of email marketing with Sara Caldwell, Senior Relationship Strategist for DEG Digital, a Merkle company.

This episode tackles questions such as:

  • What is email marketing?
  • How can brands best manage their email programs?
  • What are the most important KPIs for email management?
  • Is email dead?
  • How can other channels successfully work alongside email?

Watch this episode

Digital Marketing Musings

What’s happening with digital media right now? This podcast provides a casual pulse on industry developments and applicable strategies for staying relevant in a rapidly evolving landscape. Marketers get a boost from digital marketing experts that solve real-time problems and help brands thrive.

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