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The Hybrid Services Approach
One of the most significant shifts in the business landscape over recent years has been the move to in-house marketing – bringing agency services inside the organization.
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Customer Engagement Report
Get cross-industry analysis of marketing statistics and trends in addition to articles and case studies to help you make better business decisions.
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Considerations as the US Contemplates a Covid-19-Driven Special Enrollment Period for Affordable Care
As the US contemplates a special enrollment period for affordable care, here is what insurers and the uninsured need to know in light of Covid-19.
Digital Transformation: Where are you stuck?
You want to deliver personal experiences, but you might be stuck at home waiting to get things right.
Delivering Informed, Personalized, Automated Interactions
[video]https://merkleinc.wistia.com/medias/ivg7etj9pu[/video]
I Am Merkle, Vol. 2
I Am Merkle is a series of interviews that showcases the individuals who make Merkle a diverse and unique place to work. Learn more about Kirt Morris, Director in the Data Management Group at Merkle.
COVID-19 Messaging Guidelines for Financial Services Firms
Consumers may already be experiencing some fatigue from this first wave of messages from marketers. Here's what wealth management and insurance firms should know.
The Health Marketer’s Imperatives
With healthcare being one of the most regulated industries, what are the biggest challenges and opportunities for marketers?
Navigating Covid 19: DAN Singapore's Guide for Marketers
Dentsu Aegis Network Singapore’s Guide for Marketers provides essential insight and counsel that marketers can take to safeguard business performances amid the COVID-19 pandemic. Get the full report now.
