What We Think

Top Picks for You

Blog Post

What I Learned from Building a College Basketball Bracket Prediction Model Last Year

Last year, I used many of the analytical tools and skills I developed while working with clients at Merkle, and I combined them with my personal passion for basketball, to build a prediction model

Read More

Digital Bowl Report V

Top brands featured in this year's report include: Budweiser, TurboTax, Tide, Avocados from Mexico, Bud Light, Groupon, Stella Artois, Pringles, Doritos, Mountain Dew, Pepsi, and more.

Read More

Latest Updates

You are showing result for:

Refine Results
Blog Post We suggest...

"Back to school", and the median age at Google

Having grade school aged kids, when I see "back to school" I think of disney lunch boxes, backpacks, notebook paper, and pencils. For a couple of seconds, I was somewhat mystified to see sunglasses, futons, and boxer shorts...
Blog Post We suggest...

Who Do You Trust?

Claim: BillMeLater creates reciprocal trust from the shopper to the retailer because the retailer is extending credit on the spot. In contrast, PayPal and GoogleCheckout when marketing their wallets to consumers stress the benefits of keeping private information (credit card, email, etc) from the merchant.
Blog Post We suggest...

Staying Private

The EFF has an interesting post on How To Keep Your Search History Private.
Blog Post We suggest...

Big Development: Google Coupons

Google announced a means for local businesses to distribute coupons through Google Maps. Being able to show the benefit of an online ad pushing sales into a store is huge -- the holy grail of response advertising.
Blog Post We suggest...

What We're Reading: AJAX

Jeremy Keith's "Scripting: Web Design with JavaScript and the Document Object Model" is really decent.