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What We Think

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The Hybrid Services Approach

One of the most significant shifts in the business landscape over recent years has been the move to in-house marketing – bringing agency services inside the organization.

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Customer Engagement Report

It's about time we shared our insights. After over 30 years of being entrenched in our clients’ CRM aspirations and achievements, there’s certainly no pretending that customer engagement is easy.

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Avoiding Search Hobgoblins

George Michie on avoiding search hobgoblins: Is your search advertising program healthy? Are you getting as much out of it as you could? How do you know? If you outsource, is your SEM doing the job well?
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Handy Google Tip Sheets

Google Librarian Center provides helpful pdf "Google tip sheets" for librarians.
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HistoryCrumbs

HistoryCrumbs are a line of links atop a webpage showing the last 8 pages visited.