M1TM is Dentsu Aegis Network's 100% people-based insights, planning, and activation platform. M1, which was launched in September 2015, capitalizes on the increasing scale of addressable media opportunities and the industry-wide desire for better accountability of media reach and performance.
UGG Rewards has experienced across-the-board increases in all KPIs for members, including average order value, frequency of engagement and sales frequency.
Our client was new to Amazon Sponsored Products, only having tested the platform for a three-week stint prior to coming to Merkle.
